"🌿 What is DMAASA DMAASA is a textile and home‑furnishing brand based in Jaipur, Rajasthan, India. The brand works directly with rural artisans (especially women artisans) to produce hand‑crafted fabrics and home‑textile products, rooted in traditional Indian printing and weaving techniques. DMAASA aims to preserve and promote India’s heritage of hand‑block printing, natural dyes, and artisanal textile craft — combining tradition with conscious, sustainable fashion/home‑textile values."
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DMAASA – Handcrafted Indian Fabrics & Sustainable Home Textiles
DMAASA is a premier Indian brand dedicated to handcrafted fabrics, home textiles, and artisanal products, blending traditional craft with modern design. Based in Jaipur, Rajasthan, DMAASA works closely with rural artisans, especially women, to preserve India’s rich heritage of hand-block printing, natural dyes, and slow-fashion textiles.
The brand’s collection includes block-printed fabrics, Ajrakh, Bagru, Indigo, and Dabu prints, as well as home décor items like bed linens, quilts, cushion covers, curtains, and table linens. Each product is carefully crafted using eco-friendly materials and sustainable techniques, ensuring high quality, durability, and aesthetic appeal.
DMAASA stands out for its ethical and fair-trade practices, providing artisans with fair compensation while promoting traditional craft. Their fabrics are versatile — suitable for apparel, home décor, and custom textile projects, making them ideal for conscious consumers seeking both style and sustainability.
With a focus on heritage, quality, and conscious living, DMAASA offers a unique range of products that bring authentic Indian craftsmanship into modern homes and wardrobes. By choosing DMAASA, customers support sustainable fashion, empower artisan communities, and enjoy timeless, handcrafted textiles that celebrate India’s rich cultural legacy.
