Here’s a detailed overview of Minimalist (an Indian skincare brand) — who they are, what makes them different, and where they’re headed. If you want, I can also pull together strengths/weaknesses or comparisons to similar brands. 🧴 What Is Minimalist Founded: 2020 Founders: Mohit Yadav & Rahul Yadav Headquarters: Jaipur, India Core Mission: Bringing “science-backed”, transparent, effective skincare and haircare to Indian consumers. Minimalist pushes the ethos of transparency, efficacy, and simplicity — they emphasise what ingredients are used (including concentration), clear claims, and avoiding needless fluff.
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