Above40 is an Indian skincare brand positioned as “India’s only true anti-aging brand,” aimed especially at people aged 40 and above (but many of their products are described as unisex, for men and women).
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Above40 – Science-Backed Skincare Designed for Mature Skin
Above40 is a premium Indian skincare brand created specifically for the unique needs of mature skin aged 40 and above. Built on the philosophy that aging is a privilege, Above40 encourages men and women to embrace their natural beauty with confidence. The brand blends advanced dermatological science with gentle, nature-derived ingredients to deliver targeted solutions for common age-related concerns such as fine lines, uneven tone, loss of elasticity, dryness, dullness, and sensitivity.
Above40 stands out in the Indian beauty market for its specialised approach to anti-aging skincare. Instead of following generic, one-size-fits-all routines, the brand formulates each product with mature skin in mind—prioritizing hydration, collagen support, and protection from environmental stressors. Every product is dermatologically tested, crafted with safe, effective ingredients, and suitable for sensitive skin, making Above40 a trusted choice for those looking to elevate their skincare routine.