We are Optimistic about this super ingredient in TOR™ Bright!

CHOSEN®’s exciting launch in the Theory of Reinforcement series – TOR™ Bright, is based on an ingredient which was patented for its skin smoothing and softening effects, as early as the 1970s, called MSM – or Methyl Sulfonyl Methane.

While there are quite a few MSM based products out there, TOR™ Bright carries THE MSM – OptiMSM®, itself, the actual MSM that has been used in the research studies for skin softness, and smoother skin.

Benefits:

OptiMSM® in TOR™ Bright has free radical scavenging, antioxidant, anti inflammatory properties in addition to boosting immunity, quite the buzzword these days! While extensively used in sports medicine for post workout recovery, faster healing, and increased performance, the benefits on the skin and the hair come from the fact, that methyl sulfonyl methane, is well, rich in sulfur. And as we all know, sulfur plays a key role in the metabolism of keratin, which is the fibrous protein that makes up the structure of the skin, hair and nails. Keratin is a protective protein, and protects us from all the wear and tear that happens on a day to day basis. MSM reinforces keratin with resultant benefits for the skin – lesser wrinkling and more effective anti-ageing, hair – stronger and shinier hair, and the nails – reduction of brittleness and increased strength. As we just noted, all keratin receives a boost with MSM, which is why there is a notable increase in the speed of growth on nails and hair, with oral intake of MSM.

As one of the most commonly consumed performance supplements, MSM is considered safe and well tolerated. In particular, OptiMSM® has been approved as a GRAS (Generally Recognized As Safe) and is well tolerated by most individuals in daily dosages of up to 4 grams.

So here is a new star in our multitasker range along with White Pine® Pycnogenol®, Light Routine® and TOR™ Theory of Reinforcement. All our products at CHOSEN® have been designed to come together to work for skin wellness, stronger hair, and a safe and effective route for overall improved health.

Dosage: We recommend a starting dosage of 2 grams per day, as studies have specifically shown skin benefits in doses between 1 and 3 grams per day. Maintenance doses can be around 1 gram a day, or as needed for skin goals.

Goes best with: Light Routine® Easy, Light Routine® Gentle, White Pine® Pycnogenol®, Night Owl® Melatonin Scalp Lotion, Nuzest® Clean Lean Protein, TOR™ Theory of Reinforcement.

Ingredients:

Active Ingredient: Methyl Sulfonyl Methane(OptiMSM®).

Contains permitted flavours and additives.

Caution: Pregnant and nursing mothers, and people with known medical conditions, should check with their treating physician, before consuming this product.

Quantity: 90g

TOR™ Bright OptiMSM® Methylsulfonylmethane (MSM)