The Psychological Basis of Perfumery Editors

J. Stephan Jellinek

REPRINTED . 2020 Special Indian Reprint

During the many years of its publication and subsequent revisions, Paul Jellinek's book has been the standard work on its subject.

This new edition, translated into English for the first time, was conceived in response to the increased interest in recent years in perfumes and the sense of smell. This interest has come not only from within the highly competitive perfumery industry, but also from psychologists and market researchers. The original text has impressively withstood the test of time and the approach of this new book has been to supplement it with chapters that are now of critical importance, but which were only touched upon in the original book. A market researcher looks at why people use perfumes; a psychologist examines the motivation of perfume choice; another psychologist discusses odours and a perfumer looks at the effects of odours on human experience and behaviour. In the final chapter the editor compares the original author's views with those of today's experts and suggests which aspects are still valid and in what areas divergent views now prevail.

This book is written principally to provide a scientific basis to the craft of perfumery and to enable formulators and marketeers to understand why the smells they create and sell have the effect they do. It allows a systematic approach to the development of these products. Others outside the industry, including psychologists in academia, will find the book an essential reference source.

Table of contents (26 chapters)

Perfumery and eroticism

Jellinek, Paul
The elimination of anti-erogenous odors

Jellinek, Paul
The erotic effects of perfume materials

Jellinek, Paul
The sense of smell and sexuality

Jellinek, Paul
Preconditions for erogenous odor effects

Jellinek, Paul

Erogenous odors

Jellinek, Paul
Perfume materials reminiscent of human body odor

Jellinek, Paul
The erotic effect of flower odors

Jellinek, Paul
The erotic effect of perfumes

Jellinek, Paul
Technical progress and fashion in perfumery

Jellinek, Paul
The modern perfume

Jellinek, Paul
Perfume creation and odor sensation

Jellinek, Paul
Perfume and personality

Jellinek, Paul
Odor Effects Diagram and personal perfume type

Jellinek, Paul
Men and fragrance

Jellinek, Paul
Fragrance in cosmetic products

Jellinek, Paul
Soap perfumery

Jellinek, Paul
The erotic effects of perfume materials

Jellinek, Paul
Chemical structure and odor effect

Jellinek, Paul
Personal perfume selection

Jellinek, Paul
The chemistry and semiology of human body odors

Labows, John N.
Human pheromones?

Gower, D. B.
The effect of odors on human experience and behavior

Steiner, Walter
The motivation for perfume choice

Dollase, Rainer
The psychological basis of perfumery: a re-evaluation

Bain, Hugh

The Psychological Basis of Perfumery By Authors Paul Jellinek